SING LONDON

SING LONDON

Arts producers Sing London asked us to launch Talking Statues, a project that would see statues across London and Manchester come to life thanks to the writing and acting talent of a stellar cast list including Hugh Bonneville, Timothy West and Tony Harrison.

Despite the limited availability of our stars, we achieved over 150 pieces of positive coverage across the world, with highlights including: packages on BBC Breakfast, ITV1 and Sky; a week-long strand on BBC Radio 4’s Front Row; interviews on BBC Radio 2, Radio 5 and Radio 6; and spreads in a variety of outlets from The Observer, The Sunday Times and The FT to Time Out, Wired Magazine and The New York Times.

The success of the campaign led to a wave of interest in expanding the project in towns and cities around the world, and led to a featured agency spot in PR Week.

WHAT WE DID: PRESS CALL; NEWS STORIES; FEATURES; INTERVIEWS; PRINT; BROADCAST; DIGITAL